ShockFreeData

Koodo

Shock-Free data from Koodo lets you be in control of your own data usage so you can avoid unexpected charges, which means you get no surprises on your bill. Or, in other words, you get a bill that won’t scare you. We took that simple thought and dramatized it over three spots.

We also had a bit more fun pushing the concept and created a radio ad that wasn’t asked for but that the client ran anyway because they loved it. Later, it got us a shortlist at Cannes.